Bournemouth has this year become the 6th most congested town in the UK, costing business up to £9 million a year.
For a few years now, Bournemouth has had a notoriously bad reputation for its high levels of congestion.
In fact, managing director of Bournemouth’s yellow buses, David Squire thinks that
[Bournemouth's] biggest frustration locally is congestion."
The reason behind the increasing levels of traffic and congestion is the fact that whilst Bournemouth continues to grow in population, as a coastal town, it lacks space to build infrastructure such as roads to accompany new numbers of people driving.
This has in turn lead to longer bus and car journeys, which has subsequently hindered the efficiency of Bournemouth as a town, resulting in an estimated loss to business of £9.27 million a year-an increase of £1.3 million from 2016.
Councillor for Transport in Bournemouth, Mike Greene, was unable to provide an interview, however did divulge that:
The congestion situation in Bournemouth at the moment is a real issue, and one that we are putting a lot of our focus in. We are currently working on several road projects that will hopefully reduce levels of congestion in the future, such as the Dorset Local Enterprise partnership's plans to develop the Wessex Fields business park."
The proposed new road link road and junction comes as part of Dorset LEP’s Bournemouth International Growth Programme (BIG) and will involve new route connecting the A338 road to Wessex Fields business park, allowing the potential to create 2,000 new jobs whilst also significantly improving traffic flows, according to the DLEP website.