I went to well known bar WALKABOUT in Bournemouth town. I spoke to employee Emily Whelen to see what she made of WALKABOUTS advertising and most successful days.
Q: What would you say are WALKABOUTS busiest days?
A: Sundays are always busy and so are Wednesdays, the other days are okay but they are defiantly the busiest for us.
Q: Would you say that on these days costumers are predominantly University students?
A: Sundays are mostly University students as we have snakebite Sundays, on a Wednesday it can vary between students and locals.
Q: Would you say that you depend on students?
A: Yeah I guess we do depend on it being a student town as they are mainly the people living here in this part of Bournemouth. As we are a bar it matches the Uni life style.
Q: Then would you say that you advertise to attract mainly students- or a younger crowd?
A: We definitely try to attract student especially with the deals we offer, they are there to purposely pull students in. One thing we do here at WALKABOUT is a Mates rates card which we give free to students, whereas we charge three pounds to the general public.
A: What can you do with this card?
Q: You can get a Mates Rates card and on the back of it we have a number of deals. For example, a spirit and mixer for two pounds, two Jagerbombs for five pounds. which all seem to be successful.
Obviously businesses such as WALKABOUT are defiantly benefitting from being in a student town.