Interview with the owner of Red Rock Records in Poole, Wayne Hopkins, 51, about the current state of vinyl
More than 1 million vinyl LP’s are expected to be purchased in the UK this December. How true is this in your experience?
Wayne Hopkins: It’s probably accurate; it’s been increasing year to year. This will probably be my most popular month.
Why do you think people are buying records again?
WH: Middle age people who had children and stopped collecting have gone back to collecting because of nostalgia about their youth and also a big driving factor is the young people who are buying them because they have discovered the sound quality is a lot better than mp3
What albums are selling the most this December?
WH: It tends to be the artists that were very big at the time – The Beatles, The Rolling Stones, Nirvana – big artists that people listened to when they were young and maybe bought again. That tends to be the albums the youngsters are listening to as well.
Would you say there has been a shift in the demographics of people who buy vinyl?
WH: Yes. Younger people buying vinyl was a big surprise to everybody. We didn’t expect it at all.
Do you think that’s because of parents passing down their vinyl?
WH: I think it’s because their parents bought vinyl or their friends bought vinyl. Quite often when you’re young you hear it somewhere. You just pick up on it – person to person.
What do you think of streaming services in relation to vinyl sales?
WH: I use streaming myself. In a strange way, I think its helped the sale of records. People pick up on things they wouldn’t have heard of. When I was young if you didn’t buy the record you wouldn’t hear it.