AFC Bournemouth launch Peppa Pig collaboration

AFC Bournemouth have launched a head-turning collaboration with iconic British children’s cartoon series Peppa Pig.

The merchandise includes caps and beanies, with the choice of the Cherries’ classic red and black, as well as bright pink.

The collection features embroideries of Peppa and George Pig, the two young main characters from the kid’s TV show.

Taking to social media to announce the collaboration, AFC Bournemouth said:

The crossover came as a surprise to fans, with mixed impressions on social media.

One user said: “Call the season off”

Whilst another said: “We are all wearing this to West Ham at home?”

The announcement aims to appeal to the families with little ones, helping the youth integrate with the club’s big local community.

Cherries supporter Mngaweya Pitman, who has young children, said: “I think it’s a great idea, every child knows Peppa Pig.

“I think it will have a big impact on young people in the community.”

The Vitality Stadium currently host the ‘Minikickers’ campaign, bringing over 200 children together in every weekly session.

The Cherries have previously collaborated and non-profit organization Peace Collective, with a percentage of sales going to mental health research, as well as the drinkware brand Yeti.