As the number of those eating a plant base diet increase as does the number of claims that state veganism is actually as bad for the environment as a meat based diet.
Our reporter Gracie Leader spoke with Tim Thorte from the Vegan Society as he delved into just how reliable these statements are.
“The dairy industry and the animal farming sector benefits from these myths and so of course actively promote them.”
Tim also explained how we can combat this spread of misinformation and get the facts straight.
“Its about those personal connections with people you trust to give you reliable information.”