Bournemouth Christmas Tree Wonderland is supporting the local community in a massive way
With a significant decrease in the general income and tourism during the winter season, the event is hoping to increase these numbers.
Despite a 3% decrease in footfall numbers across the South-West, Bournemouth’s footfall before the Christmas Tree Wonderland was up by about 14%.
The event is located in and around the Lower Gardens and is running from 16th November till 2nd January.
It features more than 100 glittering trees and illuminations, the centrepiece being the ‘Wonderland Tree’, which stands at 60 feet tall.
Bournemouth Borough Councillor David Smith said: “The numbers visiting the town centre now are going through the roof so the traders who are working the market in the square tell me their takings have gone up five times in some cases.”
“They’re telling me it’s busy right through the evening into the early hours of the morning with people coming to visit the lights so all in all, the impact of the Christmas Tree Wonderland has been absolutely fantastic.”
With Bournemouth Borough Council investing £1 million over the four years that it’s running, the council hopes that it will support local businesses and stores.
Winter Wonderland events are becoming more and more popular across the UK during the Christmas season.
Just last year, more than three million people attended the annual Winter Wonderland in Hyde Park, London.
These events not only bring thousands upon thousands but also help to boost the local economy.
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